As the saying goes, you can lead a horse to water, but you can’t make it drink. Same with learners. So how to whet their whistle, and make sure that your learners can’t wait to dive in?
It’s important for learning and development professionals to keep learners and their desired experiences at a premium while tailoring their training.
Read on to find out how to make sure you are offering tasty morsels that will satisfy a learner’s cravings.
The intertwining of technology and education has been a boon to many learners out there. Not only has technology made education more accessible, it has also increased the quality of content that is available to users all across the globe.
This is made possible by Learning Management Systems developing methods to ensure the students engage in self-paced training as part of their learning experience.
1. Visual Aspects
Use of videos and animations can keep the learner interested in lessons for a lot longer than content with plain text. Using info-graphic, animations, short videos and other visual aids can make for an interesting learning experience, and speak to the way we live our lives – through a lens.
With the current generation of learners having short attention spans, using video as their go to choice, these visual features will make it easier to gain their uninterrupted attention and “speak their language”.
Quizzes and other retrieval exercise keeps the learner interested in the product as they are able to check their progress. A sense of accomplishment will be instilled into the learner upon completing a quiz or a review exercise at the end of a module.
This will make the learner more likely to return and be motivated to try out more lessons as long as they feel they are making progress.
3. Focus on Course Content and Layout
A really sound and well thought out course structure will make the learner’s experience hassle free. An organized library of learning resources, synergized review exercises, and additional learning material all help to increase the quality of the learning experience.
A smooth interface that allows the learner to browse easily and intuitively through the multiple content available, and practical features like bookmarking a lesson, are tiny aspects that make learning easier and attractive. Learners will be able to keep a track of their progress and will have the option of coming back to partially completed lessons they once stopped.
78% of Cudoo clients say that easy interface is a top priority for their B2B online training.
Make sure that your training programs are responsive, and learners can sync between devices. Multi-platform use is the norm across all age segments today, (mobile, desktop and tablet), while mobile-only use is becoming more prominent. Virtually all 18-34 year old Millennials (97%) are mobile users. While 20% don’t’ use a desktop at all, and this trend is only going to continue for Gen Z. According to Insight from comScore 2016, the demographic 35-54 has the highest % of multi-platform users (82%).
If the average of 5.6 hours a day on digital media in the US, 2.8 on mobile and 2.4hours on desktop, and this is fairly consistent in locations where internet penetration is above 50%, it’s key that your learners are in the driving seat when it comes to devices.
5. Keep Your Learners Close
Maintaining occasional contact with the learner is an ideal way to keep a track of how they are doing and what more can be done from your side to improve their learning experience. These can be in the form of short surveys, a rating and /or review or simply a quick chat that checks up with the learner upon completing of a lesson or the beginning of a new one. Blog and vlogs also help to add value, as long as they are relevant to what they are learning and have real learning tips rather than promo content.
Ensuring that you have these tasty morsels on the table makes the learner feel they are receiving true “concierge” style treatment, where the training is participative is participative, collaborative and delivers both in terms of content and user experience.